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UX

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SUSTAINABLE

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Drive users' attention to 

1. the digital carbon footprint
2. the website sustainable UX 
3. ​
the sustainable efforts
    made by the app

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According to the BBC, 
“The carbon footprint of our Electronic gadgets,
the internet, and the systems supporting them
account for about
3.7% of global greenhouse emissions.”  

With the expansion of digital activities, 
the scale of global carbon footprints is also on the rise. 

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1. A report of the eco-friendly behavior performed by Snapchat for climate change. 

2. The use from the workplaces to the products and throughout the company chain.

3. The sustainable strategy of the digital media platform company. 

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Minimize
Navigation

Minimize
Navigation

To minimize the number of clicks

Direct the user to
the most-valued information
 
Ensures that the amount of time
is required to access the content

Waves unnecessary page views

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Smaller
Image Size

Smaller
Image Size

Compress images
Reducing the image size

Alleviating the pressure
on the site's back end to run

Cutting the carbon footprint of delivering the files

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Storage
Maintaining

Storage
Maintaining

Cloud storage contributes 
significantly to the back-end load. 

By removing expired files, 
the page weight can be reduced promptly. 

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Simplified Coding

Simplified Coding

The programming quality is
balanced with energy usage
under fewer processor instructions.

Reduce the cost of
processing the code for the machines.

Minimal energy consumption.

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Green Algorithms

Green Algorithms

Reduced the algorithmic
feed and prediction 
of the user's interests 

By stopping the algorithmic order 
& changing it back into 
chronological order.

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Renewable
Electricity

Renewable
Electricity

The direct electricity consumption is
below the threshold of
100,000 MWh (or 100 GWh)

Required by RE100
for new members to join the initiative

Fully renewable electricity is used for

the facilities with the Green-e® certification.

Renewable Energy Certificates (RECs)
Energy Attribute Certificates (EACs)

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Set the Page Weight Budget

Set the Page Weight Budget

Setting the budget for the size of files transferred over the internet
when a webpage is loaded and delivered

Each key page of the website
in no more than the agreed budget.

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Carbon-Tracker
Collaboration

Carbon-Tracker
Collaboration

Real-time digital carbon usage is tracked

Visualized the electricity consumption
and greenhouse gases (GHG) emissions
that the Internet browsing leads to

By adding carbon-tracker extensions
on the home page

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I call on
the top social media platforms
with millions of users to participate in
and take responsibility for their
carbon emissions in the real world.

Drive people into a greater clarity on
how to use the internet more eco-friendly way
and build a healthy world through
collective efforts.

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